We create brands and develop unique products with you as our partner. That is our passion.
THAT’S WHO WE ARE
Private Brands Cosmetics GmbH is an independent, medium-sized cosmetics company based in the Black Forest, more specifically in Baden-Baden. We are skin care experts in all areas – from classic skincare to medical problem solvers through to certified natural cosmetics. The essence of our brand is the focused development and production of high-quality, effective and individual cosmetic products – flexible and geared to your preferences and needs. We are successfully represented with our own brands in some 70 countries worldwide, create products 100% made in Germany and view our role as a partner who implements brands with a mission. An experienced team, led by a brand manager, develops a range of products and brings each brand forward with its passion and expertise.
EXPERTS IN
INNOVATION
Our experts in product development, product management, manufacturing, quality assurance and distribution will help guide your products to success. We work exactly according to your wishes: Your own formulations, an entire product series or refinements to existing products are implemented on a highly professional and individual basis. We are also happy to create new formulations with innovative ingredients. Our know-how also covers Ökotest-compliant products and implementation of NATRUE certifications.
MADE IN
GERMANY
As experts for sustainable cosmetics, we create products that are 100% made in Germany. Private Brands Cosmetics GmbH stands for seamless control – from development to production to packaging, and worldwide sales and distribution. All of our products are made in Germany, developed and manufactured at our location in Baden-Baden.
YEARS OF
EXPERIENCE
We demonstrate our passion for care and cosmetics through our broad-based development team. Forward-looking technologies incorporating current research results are the basis of our high quality and professional work. Thanks to years of experience in product development, manufacturing and packaging of cosmetics and care products, we can quickly act on individual and creative beauty trends. The formulas and products are individually created and produced according to your requirements.
HISTORY AND ORIGIN
Private Brands Cosmetics GmbH stands for innovation, made in Germany, international distribution and a wealth of longstanding expertise. Our home is beautiful Baden-Baden. The well-known spa town situated amidst the beautiful landscape bordering the Black Forest is famous as an international media, art and festival city.
We are one of the leading independent cosmetics companies in Germany. From brand development and brand management, in-house research and development, production and logistics through to worldwide distribution to some 70 countries, we can do it all. This philosophy is lived in all of our brands. Our care expertise and quality excellence encompasses a product portfolio of professional cosmetics, certified natural cosmetics and innovations for retail. Our motto: Highest quality is the best care.
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Our brands
The brands of our parent company BCG Baden-Baden Cosmetics Group have a high level of expertise in all areas – from classic facial care and medical-related products to certified natural cosmetics.
Sans Soucis
SANS SOUCIS – carefree beauty with the beauty elixir thermal water
SANS SOUCIS delivers carefree beauty. Combining a careful blend of the highest quality ingredients with exclusive thermal water from Baden-Baden, SANS SOUCIS is a trusted partner for the skin – with more than 80 years of skincare expertise. The exclusive thermal water from Baden-Baden, rich in minerals and trace elements, is the very essence of all our products and the “source of beauty”. The SANS SOUCIS recipe for success: innovative products with the highest standards for quality, effectiveness and skin compatibility. All of our products are made in Germany, developed, produced and manufactured at the UNESCO World Heritage Site Baden-Baden.
Biodroga
BIODROGA – INNOVATIVE PREMIUM COSMETICS FOR THE ULTIMATE WELL-BEING
BIODROGA combines the best from nature and science into outstanding high-performance and professional cosmetics. Our philosophy has always been anchored in our brand name, with BIODROGA bringing together BIO = biological ingredients and DROGA = effective plant substances. The harmonious blend of innovative biotechnological ingredients with specially developed optimized ingredient transport systems enables a new dimension in skincare. The result is the ultimate in pampering care, perfectly adapted to the needs of the skin and offering optimal skin compatibility – based on more than 60 years of passion for the most exclusive cosmetics.
Biodroga MD
BIODROGA MD – WHERE SPECIAL CARE MEETS MEDICINE
As a specialist in effective cosmetics, BIODROGA MD joins skin care with medicine. And it does so extremely efficiently and without a prescription. In a multi-field approach to development, BIODROGA MD combines expertise from phytopharmaceuticals, dermatology, biotechnology and cosmetology. The highly effective special care products with maximum concentrations of active ingredients offer targeted solutions to skin problems and guarantee maximum skin compatibility, as verified by dermatological tests.
Dr. Scheller
DR. SCHELLER – SCHELLER – NATURAL COSMETICS THAT WORK
For more than 30 years, DR. SCHELLER has been a pioneer in natural cosmetics. DR. SCHELLER has a unique way of combining nature and effect and develops innovative natural cosmetic products for care-conscious people who know what does them and their skin well. To that end, DR. SCHELLER offers effective active formulas with unique PhytoSolve® technology, blended into exceptionally high-quality, certified natural cosmetics. This means we use pure plant-based ingredients to ensure the best skin compatibility and maximum benefit.
Bio:Végane
BIO:VÉGANE SKINFOOD – HEALTHY SKIN NUTRITION WITH SUPERFOODS
The certified natural cosmetics brand BIO:VÉGANE SKINFOOD brings superfood from the kitchen into the bathroom – because even our skin is hungry for nutrients. That turns superfood into skinfood – healthy nutrition for the skin. Superfoods are true beauty powerhouses. They are packed with vitamins, minerals and antioxidants. BIO:VÉGANE SKINFOOD has integrated each of them as the main ingredients in a range of care series, where they create a radiant complexion by meeting different skin needs.
SANS SOUCIS – carefree beauty with the beauty elixir thermal water
SANS SOUCIS delivers carefree beauty. Combining a careful blend of the highest quality ingredients with exclusive thermal water from Baden-Baden, SANS SOUCIS is a trusted partner for the skin – with more than 80 years of skincare expertise. The exclusive thermal water from Baden-Baden, rich in minerals and trace elements, is the very essence of all our products and the “source of beauty”. The SANS SOUCIS recipe for success: innovative products with the highest standards for quality, effectiveness and skin compatibility. All of our products are made in Germany, developed, produced and manufactured at the UNESCO World Heritage Site Baden-Baden.
BIODROGA – INNOVATIVE PREMIUM COSMETICS FOR THE ULTIMATE WELL-BEING
BIODROGA combines the best from nature and science into outstanding high-performance and professional cosmetics. Our philosophy has always been anchored in our brand name, with BIODROGA bringing together BIO = biological ingredients and DROGA = effective plant substances. The harmonious blend of innovative biotechnological ingredients with specially developed optimized ingredient transport systems enables a new dimension in skincare. The result is the ultimate in pampering care, perfectly adapted to the needs of the skin and offering optimal skin compatibility – based on more than 60 years of passion for the most exclusive cosmetics.
BIODROGA MD – WHERE SPECIAL CARE MEETS MEDICINE
As a specialist in effective cosmetics, BIODROGA MD joins skin care with medicine. And it does so extremely efficiently and without a prescription. In a multi-field approach to development, BIODROGA MD combines expertise from phytopharmaceuticals, dermatology, biotechnology and cosmetology. The highly effective special care products with maximum concentrations of active ingredients offer targeted solutions to skin problems and guarantee maximum skin compatibility, as verified by dermatological tests.
DR. SCHELLER – SCHELLER – NATURAL COSMETICS THAT WORK
For more than 30 years, DR. SCHELLER has been a pioneer in natural cosmetics. DR. SCHELLER has a unique way of combining nature and effect and develops innovative natural cosmetic products for care-conscious people who know what does them and their skin well. To that end, DR. SCHELLER offers effective active formulas with unique PhytoSolve® technology, blended into exceptionally high-quality, certified natural cosmetics. This means we use pure plant-based ingredients to ensure the best skin compatibility and maximum benefit.
BIO:VÉGANE SKINFOOD – HEALTHY SKIN NUTRITION WITH SUPERFOODS
The certified natural cosmetics brand BIO:VÉGANE SKINFOOD brings superfood from the kitchen into the bathroom – because even our skin is hungry for nutrients. That turns superfood into skinfood – healthy nutrition for the skin. Superfoods are true beauty powerhouses. They are packed with vitamins, minerals and antioxidants. BIO:VÉGANE SKINFOOD has integrated each of them as the main ingredients in a range of care series, where they create a radiant complexion by meeting different skin needs.